Facebook and ADCOLOR, an organisation dedicated to promoting diversity in the creative industries in the US, have launched a new content series to celebrate Black History Month.
Entitled The Black Voice: Upheld, Included and Heard, the series will tackle the topic of inclusion, exploring how to shift from awareness to concrete action. Each session will be led by trailblazing leaders, creators, brands and agencies who are advancing their industries; and creating much-needed progress in the areas of diversity, equity and inclusion. The content series is scheduled to take place over the next three weeks, starting on 11 February 2021.
KEEPING THE CONVERSATION REAL
Commenting on the event, Tiffany R Warren, Founder and President of ADCOLOR (and also Sony Music Group’s Executive Vice President, Chief Diversity and Inclusion Officer), stated: “At ADCOLOR, we celebrate and champion diversity every single day, so the spirit of Black History Month is something we and our partners embody not just in February, but year-round. We are thrilled that our long-time partner, Facebook, is working with us to create our first-ever Black History Month content series. Our speakers are true game-changers in their industries and will keep the conversations real, which is something we always hope to provide our community.”
Delegates will gain steps, tools and processes they can use to start making changes from day one, according to the organisers.
DEDICATED TO BLACK HISTORY
The first-ever three-part series, dedicated to Black History Month, will feature sessions on:
Cultural Appropriation in the Process (11 February, 6:30pm ET)
What can the community do to respectfully elevate culture in media? How can brands integrate the very cultures and creators that inspire their creative work? Who are the people and brands that have done it well?
Equality in the Creator Economy (18 February, 6:30pm ET)
How can influencers know and demand their value? How can companies ensure they are being fair and equitable partners when engaging creators, especially people of colour?
Supporting the Black Voice (25 February 25, 6:30pm ET)
How do we represent Black voices authentically in the mainstream? How can brands sustain a commitment to Black audiences and Black-owned media?
All sessions within the series are free to attend. Click here for more information or to register.
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